Course 12 - UX/UI Design + Psychology

The UX/UI Design + Psychology course by KESA is a comprehensive 7-day program designed to help learners understand the intersection of user experience design and human psychology. This course provides a strong foundation in UX principles while emphasizing how cognitive and behavioral psychology influence user decisions and interactions.

Participants will explore the complete UX design process-from user research and persona creation to information architecture, wireframing, and usability testing. The program also introduces key psychological concepts such as mental models, cognitive load, attention, perception, and decision-making, enabling learners to design more effective and user-centered digital experiences.

In addition, the course offers hands-on training in Figma, where participants will learn to create interfaces, design components, and develop basic interactive prototypes. By the end of the program, learners will complete a mini project, building and presenting a functional app prototype supported by UX and psychological reasoning.

This course is ideal for students, beginners, and aspiring designers who want to develop practical UX/UI skills combined with a deeper understanding of user behavior.